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In the competitive world of hospitality, mastering hotel revenue optimisation is essential for sustained growth and profitability. Whether you manage a hotel, campsite, apartment, or villa, understanding how to maximise your income while maintaining high occupancy rates is key. This post will guide you through practical, data-driven strategies to help you achieve just that. Let’s dive into the core principles and actionable steps that can transform your property’s financial p

In today’s competitive hospitality market, standing out on Online Travel Agencies (OTAs) is crucial for success. With travellers increasingly relying on platforms like Booking.com, Expedia, and Airbnb to find accommodation, optimising your hotel’s presence on these channels can significantly boost bookings and revenue. But how exactly can hotels achieve effective OTA optimisation? Let’s explore practical strategies that work. Understanding Hotel OTA Optimisation OTA optimisat

The latest Eurostat data for the June–September 2025 period show that Croatian tourism continues to grow, but at a slower pace than some Mediterranean competitors. The main weakness is increasingly clear: private accommodation, which dominates the Croatian tourism model, is stagnating at a time when capacity continues to expand. Summer Season Nights: Croatia in the Middle of the Mediterranean Pack Year-on-year growth in total overnight stays during the main summer season (Jun

Entering a cozy apartment, revealing a welcoming interior with soft lighting and a neatly made bed in the background. Tourism in Croatia is undergoing a major transformation. As Dalmatia and Istria prepare for the summer of 2026, the rules of the game are changing. New legal regulations, rising operational costs, and evolving traveler habits mean that simply "opening your calendar" is no longer enough. If you want maximum occupancy at the best possible rates, the time to prep

Two metrics That Shape Hotel Profitability. In hotel management, few performance indicators are discussed as frequently as ADR and RevPAR. They appear in every revenue report and stand at the center of every strategic discussion. Although they may seem similar, each reveals a different dimension of a hotel’s financial health. Only when viewed together do they offer a complete understanding of revenue performance. ADR , or Average Daily Rate , reflects a hotel’s pricing streng

As the global travel industry shifts into an AI-driven era, one thing is becoming increasingly clear: the hotel websites that adapt now will dominate tomorrow’s bookings . The shift is already well underway. Travellers who once spent hours clicking through OTAs, comparison tools, and individual hotel sites are increasingly turning to a single, simple question: “Which hotel is best for me?”  And just like that, the AI handles everything else. This change introduces a new reali

Small accommodations face unique challenges when competing with larger hotels and rental platforms. Limited budgets and fewer resources require smart, targeted marketing to attract guests and build a loyal customer base. This post shares practical, proven strategies that small accommodation owners can use to increase visibility, bookings, and guest satisfaction. Understand Your Target Guests Before investing in marketing efforts, it is essential to know who your ideal guests

Running a hotel is a complex business. Every decision, from room pricing to guest experience, affects the bottom line. Many hotel owners and managers face challenges in increasing revenue despite steady or growing demand. The solution often lies in expert consulting services that bring fresh perspectives and proven strategies to boost profitability. This post explores how hotels can maximize revenue by working with consultants who specialize in the hospitality industry. Hotel